With Christmas season coming in, people are buying a lot of goods online. Twitter and Facebook have come out with a plan that allows users to shop online on their sites. After months of testing, Twitter has launched a “buy button” for online purchasing on its site. Facebook began testing the same “buy button” nearly […]
Retargeting: Retargeting is a tool that helps to keep your brand in the top for those 98% of the visitors who have bounced back from your website. Technically, it is a cookie-based technology that uses a simple java script in the bottom of the page which follows audience all over the internet. Is it Effective? […]
Measuring the return of investment from online marketing is uncertain. The money you invest today will not necessary deliver results in few days or months or even in couple of years, so you must decide as to how much budget are you willing to invest in online marketing. For every visitor it takes at least […]
For every online business, driving traffic towards the website is highly essential. When the number of website viewer’s increase, the number of potential customers also increases. There are several options to increase the traffic of your company website, free as well as paid. Below are a few set of ways to drive more traffic towards […]
WHY & WHAT DO MOST INDIANS BUY ONLINE Indians buy online for convenience, variety and discounts. As all the online shopping sites promise home delivery, this is very convenient for the shoppers. Online shopping offers you an array of choices for so many items. It offers you clothes, fabrics, accessories, electronic goods, utensils, crockery, shoes, […]
Retargeting is keeping track of our potential customers who have visited your site and constantly reminding them about your products so that your brand is in top of their mind. Retargeting is also known as remarketing. Only 2% of the consumers buy online at the first visit that leaves 98% of the visitors who don’t […]
